Top 5 Economic Trends 2017 - How global economics and politics affect your business

Top 5 Economic Trends 2017 - How global economics and politics affect your business Top 5 Economic Trends 2017 - How global economics and politics affect your business

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The global retail landscape is subject to a number of macroeconomic challenges which impact on consumer spending patterns accordingly, forcing retailers and suppliers to adjust their strategies.
 
While rising prices for energy and food already affect day-to-day purchasing power, higher interest rates act as a constraint in the medium term. In addition, there is the structural challenge of ageing populations in industrialised nations, driving the necessity for more income redistribution, hitting middle class purchasing power, pensions and unemployment benefits accordingly. Productivity slowdowns will also prove to be a further brake on economic growth. 

On top of that, globalisation has reached its limits as nations appear to be increasingly adopting isolationist, even protectionist, positions. The world is becoming, in effect, a multipolar place. This is, among other things, disrupting multinational supply chains and increasing insecurity and instability among consumers, retailers and suppliers.

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Table of contents

Key Takeaways
5 Key Trends

   Protectionism & Market Fragmentation
   The Return of Inflation and Interest Rates
   Stagnating Productivity
   Deregulation of Capital Markets
   Diverging Global Middle Classes

Reasons to buy

  • Understand the implications deriving from economic and political disruptions impacting on consumers’ spending propensity; 
  • Explore opportunities to win in an ever-tightening grocery retail landscape in developed markets; and
  • Discover why the term “middle class” has to be treated with caution as its outlook varies strongly by market and region.

About the author

Tatjana Wolff
Retail Analyst - Macroeconomics

Tatjana Wolff is a Retail Analyst in macroeconomics based in Frankfurt, helping to maintain and enhance Planet Retail’s macroeconomics database. In addition, Tatjana covers the grocery sector in Sub-Saharan Africa and contributes to general research projects on emerging markets. Tatjana holds a Master’s Degree in Food Economics and Nutrition Science from the University of Kiel, Germany.

Franziska Schmidt
Retail Analyst - Macroeconomics

Franziska Schmidt is a Retail Analyst in macroeconomics based in Frankfurt, helping to maintain and enhance Planet Retail’s macroeconomics database. In addition, she contributes to general research projects on emerging markets and covers retailers in Brazil and Sub-Saharan Africa. Franziska studied Political Sciences and Economics at the University of Frankfurt, Germany.

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