Winning Valentine's Day Online

Winning Valentine's Day Online Winning Valentine's Day Online

Reports & Presentations
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Our latest report on Winning Valentine's Day combines price & promotion analytics, search rankings, and US confectionery sales performance to guide strategic decisions around seasonal occasions. Key initiatives include:

  •  Brands aligning their promotional and assortment timelines to those of retailers to streamline supply chain operations 
  •  Optimizing their product pages through comprehensive product information, high-quality images and videos, fast/free delivery, and a multitude of positive customer reviews
  •  Benchmarking other brands to increase competitiveness and relevance to the occasion 

Table of contents


Overview
• Scope and key findings
• Trading overview
Price and Promotion
• Promotion timelines
• Pricing timelines
Search Term & Product Page Analysis
• Search rankings
• Product page analysis
Sales Performance
•Best sellers
•Manufacturer and product sales performance

Reasons to buy

  • Understand the winning characteristics needed to achieve high click and conversion shares on online platforms, such as Amazon.com
  • Evaluate competitors' performance against your own to identify strengths and weaknesses
  • Recognize the direct correlation between optimized product pages and strong sales performance online

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